US Postal Rate increase – is your shopping cart ready?

On January 22, 2012, US Postal Service will raise rates on First Class and most package service classes. First-class mail rates are rising from 44 cents to 45 cents, so this might be a good time to stock up on Forever stamps. Buy them now and use them later, no matter what the rates are at the time you use them.

Review all the new rates on the USPS site and download a full description of the increases.

If your site has a shopping cart associated with it, you’ll want to be sure that it’s ready for the change as well.
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Help for the Holidays (especially for introverts)

Christmas Party at the Ohop Grange, 1926

Uh oh… the holidays.

That joyous time of year when we go to Grandma and Grampa’s house to “celebrate” with all those relatives we haven’t seen since last year.

Uncle George, who tells the same elk-hunting-in-the-mountains story every single year, ignoring all the family’s glazed eyes and sudden increase in alcohol consumption. (He only went hunting once, in 1972, nearly froze his tush off, and vowed never to set foot outside again. The antlers on the wall in his study? He bought them off eBay.)
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Free for a tweet? Ummmmm….

I’ve noticed a new marketing trend lately.

We’re all accustomed to marketers offering something free — an ebook, a white paper, a useful template or sales tool — in exchange for your email address on their mailing list. That technique is growing less useful for marketers; people have learned to sign up, get the freebie, and immediately unsubscribe from the list.

Recently, though, marketers are taking a new tack: the information is free to download if you send a tweet about it to your list or share it on Facebook.
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A Basic Guide to Cloud Services

Question from a client this morning:


What do you know about these cloud services — where you can put your files on the cloud so you can access from anywhere — and it is also a way to back up files in case other methods fail… like your computer and external hard drives?

That’s a good question!

There are three basic types of cloud services.

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If you have a self-hosted WordPress blog or website, please read this

Note: If you are one of my clients, you can ignore this warning. I’ve already checked your site and updated it where necessary. Rest easy!

Yesterday there was a password breach on WordPress.org that allowed malware to be added to three plugins: WPTouch, AddThis, and W3 Total Cache. The malware was found and removed very quickly and the password hole was plugged.

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If you have a self-hosted WordPress blog or website, please read this

Note: If you are one of my clients, you can ignore this warning. I’ve already checked your site and updated it where necessary. Rest easy!

Yesterday there was a password breach on WordPress.org that allowed malware to be added to three plugins: WPTouch, AddThis, and W3 Total Cache. The malware was found and removed very quickly and the password hole was plugged.

 

If your WordPress site is running any of these three plugins, AND if you upgraded them yesterday from your dashboard, you may have gotten the bad versions. Please go back to your dashboard and update them again today. You should see an upgrade notice when you log in.

Make sure that you are running the following versions of the plugins. These are clean:

WPTouch: version 1.9.29

AddThis: version 2.2.0

W3 Total Cache: version 0.9.2.3

Here are links to stories about it in case you want more information:

wordpress.org/news/2011/06/passwords-reset/

wpmu.org/wordpress-security-exploit-found-upgrade-wptouch-addthis-and-w3-total-cache

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4GoodThings: June 18, 2011

Quick links to interesting articles I’ve found this week

Introverted man with paper bag over head

Ten Myths About Introverts

Introverts are often considered shy or socially inept people who don’t like other people, but this is not true. Introverts, who make up about 25-30% of the population, are defined as people who gain energy from being alone or with a small group of people. Extraverts*, on the other hand, need to be around other people; isolation saps their energy instead of feeding it.

Carl King discusses some of the common misconceptions about introverts, why they act as they do, and what you can do to ease interactions with them. Favorite quote:

“You cannot escape us, and to change us would lead to your demise.” <-- I made that up. I'm a screenwriter.

I’ve been intending for at least two years to write a review of The Introvert Advantage. Carl beat me to it. Go read his article instead.

*Derived from the Latin prefix extra-, meaning outside, but often spelled “extrovert” to match “introvert.” Both spellings are accepted as correct.

Disclosure: I’m a card-carrying introvert and everything he says is true from my point of view. I am not, however, a screenwriter.

Google logo

Google Launches Tool for Online Reputation Management

You don’t have to worry about your online reputation to use this new tool from Google. If you have alerts set up — possibly to keep tabs on whether your artwork shows up in unauthorized places — you can benefit from having one central place to check for new references. Set up your Google profile and activate your dashboard.


Finger Painting: How A Realist Painter Makes Art with the iPad

Amazing. And all I manage to do is get smudges on the screen of my iPad.


How fast does your website load?

Google’s page ranking algorithm is placing an increasing amount of weight on how fast your site loads. If all other factors are the same, the faster-loading site moves up and the slower one moves down.

Loads.in is a simple way to measure the speed of your site. Just type in the URL of the page and wait for the result. If the answer is about 2-3 seconds or less, you’re in pretty good shape.



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Quick WordPress security tip

On Monday, I told you how to change your blog’s main username from “admin” to something else, to make it more difficult for a hacker to guess your username and password. (If he knows the username, half his work is done.)

So now you have changed it, and your log-in username is something else, perhaps your first name. Go to your profile page: Sign in and click on “Howdy, (your name)!” in the upper righthand corner. Look down at the section headed “Name.”

Profile page: Name Screen before

Your username is the one you set up in place of the insecure “admin.” But note the box marked “Display name publicly as.” It shows your new and more secure username to the public on every post you write… so you haven’t gained much by changing it!

The WordPress developers have thought of this. Take this next very simple step to completely hide your login username: Fill in the First Name, Last Name, and nickname fields, choosing something completely different for “nickname.”

Profile page: Name screen after

Scroll down and click “Update Profile.” Now go back up to the “Display name publicly as” section. A dropdown menu will show you several choices: FirstName, FirstName LastName, LastName FirstName, etc. Pick one, then “Update Profile” again.

Choosing a display name

Now your chosen display name — NOT the same as your login username — will show on all your posts.

PS: That “nickname” field that is required? That is useful in cases where you don’t want your name to appear as author — if you are writing incognito or using a pen name. If neither the FirstName or LastName fields is filled out, the display name will default to “nickname.” You could log in as Laura and post as Peanut. :)

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How to change the “Admin” user in WordPress

Prior to version 3.0, new installations of WordPress set up the first username as “admin.” If you’ve been upgrading your blog software at regular intervals, you may have the latest version yet still be blogging as “admin.” Using the default name makes it a bit easier for hackers — instead of having to guess or crack two pieces of information, they can assume the username is admin and concentrate on the password.

Unfortunately, you can’t change your username from the WordPress dashboard. Here’s how to do it without having to edit the database or dip your toes into MySQL.

Log in as “admin.” Go to Users -> Add New. Fill out the information for yourself, choosing a different username. (Remember that usernames are case-sensitive: If you sign up as “laura,” you can’t sign in as “Laura.”) Choose “Administrator” from the dropdown menu. Click “Add New User.”

Now sign out and sign back in using your new username. In the lefthand column of the Dashboard, click on Users.

Under the Admin username, click Delete.

Now you will see a screen allowing you to move all the “admin” posts and comments to your new username. Select the correct name and click “Confirm Deletion.”

That’s all there is to it! You’re done, and your blog is one step safer.

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4GoodThings: June 11, 2011

Quick links to interesting articles I’ve found this week


Ten Ways to Improve Your Fiber Art Photography Now

The “fiber art” in these tips is primarily yarn and items made from yarn rather than quilts or fabric, but the same principles of good photography apply.


Better Image Management with WordPress

Concise and well-written explanation of how to upload and link images in WordPress, how to create galleries, and how to optimize your images for the best search engine results.

It does get technical in places, but it’s easy to skip over the parts with code. Even if you only read the first section on “Understanding And Using Images,” you’ll find much useful information.


Embroidery on Eggs

Embroidery. With thread. On real (empty and cleaned) hen’s eggs. Just amazing. Go take a look!


15 Best Websites To Find And Download eBooks

The 15 sites listed are aimed somewhat toward designers and information technology professionals, but there are many art- and marketing-related books available on these sites as well.

In addition, don’t forget the Amazon Kindle store. Their free offerings generally include fiction from newer authors and older, public-domain titles, but there is a wealth of free information you can have for the download. If you don’t own a Kindle, just grab the free Kindle app for your PC, Mac, iPhone, Android, or other device.



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